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Learn the top 3 takeaways to boost reader revenue and subscription growth

It was "the snowstorm of the century". At least, that is what it felt like when I was trying to reach the International News Media Association (INMA) Media Subscriptions Summit in Stockholm at the beginning of March. Working in the media industry this event was a must-visit with great speakers, sessions, and the opportunity to network with bright minds. So it came as a relief when I finally arrived at the venue Hilton Slussen. This is an image montage. When this image was taken, the snowstorm...

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Wilma and Nellie make large-scale data visual and easy to understand – even for non-technicians

Wilma and Nellie make large-scale data visual and easy to understand – even for non-technicians

Wilma and Nellie are both studying the fifth and last year of Master of Science in Media Technology and Engineering at Linköpings University. This spring, they will do their Master Thesis at iMatrics where they will combine the areas of natural language processing and visualisation by developing a tool to visualise interesting aspects from news articles over time. Today, there is a lot of information available online that is not fully utilized, and it is difficult to get an overview and grasp...

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Friend or foe – how does ChatGPT affect publishers?

Friend or foe – how does ChatGPT affect publishers?

Have you also been swept up by the hype of ChatGPT? Maybe you’ve had long discussions with colleagues, clients and even management on topics such as: Do I need to be worried about my position? Is ChatGPT really that revolutionary? How can we catch the opportunities of ChatGPT? This is an NLP insider’s view on ChatGPT and how it will affect the world… of media. By giving my view, I hope to answer some of your questions and alleviate your worries. To set the frame for this I want to mention two...

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Join us in Zaragoza!

Join us in Zaragoza!

The Swedish Fika team has just landed in Zaragoza! This year the WAN-IFRA event World News Media Congress is being hosted in Zaragoza, Spain. This year iMatrics is one of many outstanding companies sponsoring the event. You will find Anna and Fredrik at both 22, where they offer Swedish Fika and AI in the media industry discussions! If you are going to be there, the iMatrics both is a must-visit spot 🙂 Reach out to: fredrik.lundberg@imatrics.com or anna.ekberg.book@imatrics.com to book your...

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